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eBay · Earlier work

Promoted Listings

Campaign creation and keyword discovery for sellers.

Project context

eBay Monitization platform, allowing B2C sellers to bid on keywords related to their listings and promote them to the first page of a search result. Two key flows include Managing a campaign and creating a campaign.

When I started this project, I was asked to design this product with keyword bidding. Keywords adds a new complexity where a majority eBay sellers were not acustomed with. Through many design explorations, we leveraged seller item lists to help aid keyword discovery and drive adoption by getting a eBay seller successfully through their first campaign.

Sample of Design Work

Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual

Key Task Flow Diagrams

Promoted Listings — original portfolio visual
Promoted Listings — original portfolio visual